GOT A DEAL ON SHARK TANK!

Founder Fiona Co Chan took a dive into the Shark Tank. See what got the Sharks hooked on our products!

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OVER 70,000 CUSTOMERS

LIMITED EDITION

SHARK TANK BUNDLE

$92

Save with this limited edition Youthforia Shark Tank Bundle! Everything Fiona wore and showed on Shark Tank.

($136 value, when purchased separately.)

YOUTHFORIA SHARK TANK PITCH

Youthforia makes makeup you can sleep in, because we use clean, plant-based ingredients that act like skincare.

We’re best known for making the world’s first color-changing, universally flattering blush that went viral on TikTok!

THE BEST BUNDLES TO START WITH

Who doesn’t love a deal?
Save up to 30% with these limited edition sets!

Rated 3.7 out of 5
Based on 3 reviews

Date Night Ready Kit

$100.00 $124.00
Limited Edition Date Night Ready Kit
Youthforia's Pregame Bundle
NEW
On sale
Rated 4.6 out of 5
Based on 5 reviews

Pregame Bundle

$60.00 $74.00
Pregame Primer + Pregame Setting Spray
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OUR JOURNEY INTO THE TANK

How we made Shark Tank history and became Mark Cuban's first makeup deal!

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Youthforia Shark Tank Episode Shark Tank Deal

Makeup you can sleep in

We believe the best part of makeup is having fun with your friends. And sometimes that means forgetting to take your makeup off.

We make makeup that's so good for your skin - you can sleep in it. We test everything by sleeping in it.

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Good for you and good for the planet

We're leaders in Biobased Beauty.

Most makeup is made out of fossil fuels and liquid plastic. We source renewable plant based ingredients instead and get all of our products certified by USDA BioPreferred.

Best of all? Choosing plant-based ingredients over fossil fuels provides additional skincare benefits!

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MAKEUP YOU CAN SLEEP IN

Makeup is an extension of your skincare. All of our products act like skincare.

We test all of our products by sleeping in them for an extended period of time. And woke up with better skin!

Good for your skin and the planet. We're leaders in biobased beauty (meaning we don't like to use fossil fuels) - plus, it's better for your skin.

Clean, vegan, and cruelty free. We're fun without compromising on high quality ingredients or textures.